{"product_id":"velvacare-violet-toning-shampoo-750ml","title":"Velvacare Violet Toning Shampoo 750ml","description":"\u003cp\u003eMaintain a cool, luminous finish with Velvacare Violet Toning Shampoo 750ml, specially developed for blonde, silver and highlighted hair. This pigment-rich formula helps neutralise unwanted brassy and yellow tones while gently cleansing the hair and scalp. Hair is left brighter, smoother and beautifully balanced with enhanced shine.\u003c\/p\u003e\n\u003cp\u003eEnriched with Silk Amino Acids and Vitamin E, the advanced formula supports both tone correction and hair health. Silk Amino Acids penetrate the hair shaft to strengthen, smooth and help seal in moisture, improving elasticity without adding weight. Vitamin E, a powerful antioxidant, helps defend against environmental stress and UV damage while nourishing the scalp and restoring natural radiance.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eViolet toning shampoo for blonde, silver and highlighted hair\u003c\/li\u003e\n\u003cli\u003eNeutralises brassy and yellow tones\u003c\/li\u003e\n\u003cli\u003eEnhances cool, luminous shine\u003c\/li\u003e\n\u003cli\u003eInfused with Silk Amino Acids to strengthen and smooth\u003c\/li\u003e\n\u003cli\u003eContains Vitamin E to nourish and protect against environmental stress\u003c\/li\u003e\n\u003cli\u003eCleanses effectively while maintaining softness\u003c\/li\u003e\n\u003cli\u003eProfessional 750ml salon size\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr\u003eEmulsify a small amount in your hands and apply to wet hair. Lather well into the roots and rinse thoroughly. Repeat if necessary. Toning results will vary depending on hair porosity and processing time.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWarning:\u003c\/strong\u003e\u003cbr\u003eIn case of contact with eyes, rinse immediately. Contains high levels of pigment; avoid spillages as staining may occur. A patch test is advised prior to use. Discontinue use if irritation occurs.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e\u003cbr\u003eAqua, Sodium Laureth Sulfate, Sodium Chloride, Cocamidopropyl Betaine, Decyl Glucoside, Propylene Glycol, Sodium Cocoamphoacetate, Parfum, Sodium Benzoate, Citric Acid, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Potassium Metabisulfite, Benzyl Salicylate, Tetramethyl Acetyloctahydronaphthalenes, Silk Amino Acids, Tocopheryl Acetate, Linalool, Amyl Salicylate, Vanillin, Sodium Hydroxide, CI 60730\u003c\/p\u003e","brand":"Velva Pro","offers":[{"title":"Default Title","offer_id":56541964763516,"sku":"35984","price":13.94,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/0321\/4204\/files\/velvacare-violet-shampoo.jpg?v=1774605429","url":"https:\/\/velvapro.com\/products\/velvacare-violet-toning-shampoo-750ml","provider":"Velvapro","version":"1.0","type":"link"}