{"title":"Velvacare","description":"\u003cp class=\"p1\"\u003eThe Velvacare range is designed to support a variety of hair needs, from clarifying and strengthening to moisture, colour protection and violet toning. Suitable for professional backwash use, each product is formulated to deliver reliable, consistent results. Choose from individual shampoos and conditioners or convenient duo packs for added value across your everyday haircare services.\u003c\/p\u003e","products":[{"product_id":"velvacare-volumising-shampoo-750ml","title":"Velvacare Volumising Shampoo 750ml","description":"\u003cp\u003eGive fine or flat hair the lift it deserves with Velvacare Volumising Cleansing \u0026amp; Amplifying Shampoo. Expertly formulated to gently cleanse from root to tip while boosting body, bounce, and fullness, this shampoo energises every strand without weighing hair down. Perfect for hair that needs volume and vitality, it leaves hair feeling light, soft, and resilient.\u003c\/p\u003e\n\u003cp\u003eEnriched with Panthenol (Provitamin B5) and ABIL® Soft AF 100, this advanced formula nourishes and strengthens hair while enhancing natural lift. Panthenol penetrates the hair shaft to replenish moisture, improve elasticity, and repair internal structure, leaving hair smoother, shinier, and more manageable. ABIL® Soft AF 100 conditions and detangles, maintaining volume and bounce even on fine or chemically treated hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\nVolumising shampoo designed for fine, limp, or flat hair\n\u003c\/li\u003e\n\u003cli\u003e\nBoosts body, bounce, and fullness without weighing hair down\n\u003c\/li\u003e\n\u003cli\u003e\nEnriched with Panthenol to strengthen, moisturise, and improve elasticity\n\u003c\/li\u003e\n\u003cli\u003e\nABIL® Soft AF 100 conditions and detangles for easy manageability\n\u003c\/li\u003e\n\u003cli\u003e\nEnhances natural volume and vitality for long-lasting lift\n\u003c\/li\u003e\n\u003cli\u003e\nLightweight formula suitable for daily use\n\u003c\/li\u003e\n\u003cli\u003e\nProfessional 750ml size perfect for salon or home use\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr\u003eEmulsify a small amount in your hands and apply to wet hair. Massage into the roots to create a rich lather, then rinse thoroughly. Repeat if necessary.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWarning:\u003c\/strong\u003e\u003cbr\u003eAvoid contact with eyes. In case of contact, rinse immediately with water.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e\u003cbr\u003eAqua, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Sodium Chloride, Disodium Laureth Sulfosuccinate, Glycol Distearate, Parfum, Sodium Benzoate, PEG-7 Glyceryl Cocoate, Laureth-4, Silicone Quaternium-8, Panthenol, Methoxy PEG\/PPG-7\/3 Aminopropyl Dimethicone, Citric Acid, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Tetrasodium EDTA, Benzyl Salicylate, Tetramethyl Acetyloctahydronaphthalenes, Lactic Acid, Glycerin, Polyquaternium-7, Linalool, Amyl Salicylate, Vanillin, Sodium Hydroxide, Phenoxyethanol, Ethylhexylglycerin\u003c\/p\u003e","brand":"Velva Pro","offers":[{"title":"Default Title","offer_id":56541964206460,"sku":"35975","price":13.94,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/0321\/4204\/files\/102929-Velvacare-Volumising-Shampoo-750ml-SKU.jpg?v=1774601775"},{"product_id":"velvacare-volumising-conditioner-750ml","title":"Velvacare Volumising Conditioner 750ml","description":"\u003cp\u003eAchieve fuller-looking, more manageable hair with Velvacare Volumising Conditioner 750ml. Specially formulated for fine or limp hair, this lightweight conditioner enhances body and softness without weighing strands down. Hair feels smoother, stronger and easier to style with natural-looking lift and bounce.\u003c\/p\u003e\n\u003cp\u003eEnriched with ABIL® Soft AF 100 and Panthenol (Provitamin B5), the formula helps strengthen and nourish each strand while improving combability and resilience. Panthenol penetrates the hair shaft to lock in moisture, boost elasticity and defend against everyday stress and heat styling, leaving hair visibly thicker and more voluminous.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eLightweight volumising formula ideal for fine or limp hair\u003c\/li\u003e\n\u003cli\u003eEnhances body, softness and natural lift without heaviness\u003c\/li\u003e\n\u003cli\u003eEnriched with ABIL® Soft AF 100 to improve smoothness and manageability\u003c\/li\u003e\n\u003cli\u003eContains Panthenol (Provitamin B5) to strengthen, hydrate and boost elasticity\u003c\/li\u003e\n\u003cli\u003eImproves detangling and combability for easier styling\u003c\/li\u003e\n\u003cli\u003eHelps protect against daily stress and heat styling\u003c\/li\u003e\n\u003cli\u003eProfessional 750ml salon size\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr\u003eApply to towel-dried hair. Massage evenly throughout, comb through and leave for 2 minutes before rinsing thoroughly.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWarning:\u003c\/strong\u003e In case of contact with eyes, rinse immediately.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e\u003cbr\u003eAqua, Cetearyl Alcohol, Hydroxyethylcellulose, Cetrimonium Chloride, Sodium Benzoate, PEG-7 Glyceryl Cocoate, Methoxy PEG\/PPG-7\/3 Aminopropyl Dimethicone, Parfum, Amodimethicone, Panthenol, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Benzyl Salicylate, Tetramethyl Acetyloctahydronaphthalenes, Trideceth-12, Linalool, Amyl Salicylate, Citric Acid.\u003c\/p\u003e","brand":"Velva Pro","offers":[{"title":"Default Title","offer_id":56541964239228,"sku":"35976","price":13.94,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/0321\/4204\/files\/102930-Velvacare-Volumising-Conditioner-750ml-SKU.jpg?v=1774601565"},{"product_id":"velvacare-moisturising-shampoo-750ml","title":"Velvacare Moisturising Shampoo 750ml","description":"\u003cp\u003eRestore softness, shine, and hydration with Velvacare Moisturising Cleansing \u0026amp; Rehydrating Shampoo. Specially formulated for dry, damaged, or frizzy hair, this shampoo gently cleanses while delivering long-lasting moisture to every strand. It revitalises hair from root to tip, leaving it silky, manageable, and healthy-looking.\u003c\/p\u003e\n\u003cp\u003eInfused with Argan Oil and Panthenol (Provitamin B5), this nourishing formula replenishes essential moisture, improves elasticity, and strengthens hair structure. Rich in antioxidants and essential fatty acids, it also forms a protective barrier to lock in hydration, helping hair stay smooth and radiant throughout the day.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\nMoisturising shampoo designed for dry, damaged, or frizzy hair\n\u003c\/li\u003e\n\u003cli\u003e\nRestores natural hydration for soft, smooth, and shiny hair\n\u003c\/li\u003e\n\u003cli\u003e\nEnriched with Argan Oil to nourish and strengthen hair\n\u003c\/li\u003e\n\u003cli\u003e\nPanthenol (Provitamin B5) improves elasticity and reinforces hair structure\n\u003c\/li\u003e\n\u003cli\u003e\nForms a protective barrier to lock in moisture and maintain softness\n\u003c\/li\u003e\n\u003cli\u003e\nSuitable for daily use and all hair types needing extra hydration\n\u003c\/li\u003e\n\u003cli\u003e\nProfessional 750ml size ideal for salon or home use\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr\u003eEmulsify a small amount in your hands and apply to wet hair. Massage into the roots to create a rich lather, then rinse thoroughly. Repeat if necessary.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWarning:\u003c\/strong\u003e\u003cbr\u003eAvoid contact with eyes. In case of contact, rinse immediately with water.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e\u003cbr\u003eAqua, Cetearyl Alcohol, Hydroxyethylcellulose, Cetrimonium Chloride, Dipropylene Glycol, Polysilicone-19, Sodium Benzoate, Panthenol, Parfum, Silicone Quaternium-22, Hydrolyzed Keratin, Amodimethicone, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Citric Acid, Polyglyceryl-3 Caprate, Benzyl Salicylate, Tetramethyl Acetyloctahydronaphthalenes, Cocamidopropyl Betaine, Linalool, Amyl Salicylate, Palmitamidopropyltrimonium Chloride, Propylene Glycol\u003c\/p\u003e","brand":"Velva Pro","offers":[{"title":"Default Title","offer_id":56541964271996,"sku":"35977","price":13.94,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/0321\/4204\/files\/102931-Velvacare-Moisturising-Shampoo-750ml-SKU.jpg?v=1774603225"},{"product_id":"velvacare-moisturising-conditioner-750ml","title":"Velvacare Moisturising Conditioner 750ml","description":"\u003cp\u003eRestore softness and shine with Velvacare Moisturising Conditioner 750ml, a deeply nourishing formula designed to revive dry, damaged and frizz-prone hair. This professional salon-size conditioner delivers intense hydration while improving manageability, leaving hair silky, smooth and healthier-looking after every wash. Perfect for hair that feels dull or dehydrated, it helps bring back strength, elasticity and natural radiance.\u003c\/p\u003e\n\u003cp\u003eInfused with Argan Oil and Panthenol (Provitamin B5), the formula penetrates the hair shaft to provide lasting moisture and repair weakened cuticles. Argan Oil, rich in essential fatty acids and antioxidants, smooths frizz and enhances shine while helping to protect against heat and environmental stress. Panthenol locks in hydration, boosts elasticity and strengthens each strand for softer, more resilient hair with improved body and movement.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\nIntensive moisturising formula for dry, damaged and frizz-prone hair\n\u003c\/li\u003e\n\u003cli\u003e\nEnriched with Argan Oil to smooth frizz and enhance shine\n\u003c\/li\u003e\n\u003cli\u003e\nContains Panthenol (Provitamin B5) to strengthen and improve elasticity\n\u003c\/li\u003e\n\u003cli\u003e\nHelps repair damaged cuticles and restore softness\n\u003c\/li\u003e\n\u003cli\u003e\nProtects against heat styling and environmental stress\n\u003c\/li\u003e\n\u003cli\u003e\nImproves manageability and detangling\n\u003c\/li\u003e\n\u003cli\u003e\nProfessional 750ml salon size\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr\u003eApply to towel-dried hair, massage evenly throughout and comb through. Leave for 2 minutes, then rinse thoroughly.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWarning:\u003c\/strong\u003e In case of contact with eyes, rinse immediately.\u003c\/p\u003e\n\u003cp\u003e\n  \u003cstrong\u003eIngredients:\u003c\/strong\u003e\n\u003c\/p\u003e\n\u003cp\u003e\n  Aqua, Cetearyl Alcohol, Propylene Glycol, Hydroxyethylcellulose, Cetrimonium Chloride, Sodium Benzoate, Glycerin, PEG-60 Almond Glycerides, Parfum, Panthenol, Amodimethicone, Citric Acid, Argania Spinosa Kernel Oil, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Benzyl Salicylate, Tetrasodium EDTA, Tetramethyl Acetyloctahydronaphthalenes, Linalool, Amyl Salicylate, Trideceth-12.\n\u003c\/p\u003e","brand":"Velva Pro","offers":[{"title":"Default Title","offer_id":56541964304764,"sku":"35978","price":13.94,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/0321\/4204\/files\/102932-Velvacare-Moisturising-Conditioner-750ml-SKU.jpg?v=1774603225"},{"product_id":"velvacare-strengthening-shampoo-750ml","title":"Velvacare Strengthening Shampoo 750ml","description":"\u003cp\u003eRebuild and fortify your hair with Velvacare Strengthening Cleanse \u0026amp; Repair Shampoo. Specially formulated for weak, damaged, or over-processed hair, this professional shampoo gently cleanses while restoring resilience, smoothness, and shine from root to tip. It leaves hair stronger, softer, and more manageable, giving you a healthy, revitalised finish.\u003c\/p\u003e\n\u003cp\u003eEnriched with Hydrolysed Keratin Protein, Hydrolysed Wheat Protein, and Panthenol (Provitamin B5), this advanced formula penetrates deep into the hair fibre to repair and strengthen. It fills gaps along the cuticle, enhances elasticity, reduces breakage, and protects against further damage. Panthenol also draws in moisture to boost hydration, volume, and shine, while helping to nourish and soothe the scalp.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\nProfessional shampoo designed for weak, damaged, or over-processed hair\n\u003c\/li\u003e\n\u003cli\u003e\nRepairs, strengthens, and protects hair from root to tip\n\u003c\/li\u003e\n\u003cli\u003e\nHydrolysed Keratin and Wheat Protein reinforce hair structure and improve elasticity\n\u003c\/li\u003e\n\u003cli\u003e\nPanthenol hydrates, adds shine, and nourishes the scalp\n\u003c\/li\u003e\n\u003cli\u003e\nReduces breakage and promotes smooth, silky, resilient hair\n\u003c\/li\u003e\n\u003cli\u003e\nLeaves hair manageable, soft, and healthy-looking\n\u003c\/li\u003e\n\u003cli\u003e\n750ml professional size ideal for salon or home use\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr\u003eEmulsify a small amount in your hands and apply to wet hair. Massage into the roots to create a rich lather, then rinse thoroughly. Repeat if necessary.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWarning:\u003c\/strong\u003e\u003cbr\u003eAvoid contact with eyes. In case of contact, rinse immediately with water.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e\u003cbr\u003eAqua, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Disodium Laureth Sulfosuccinate, Sodium Chloride, Glycol Distearate, Parfum, Sodium Benzoate, PEG-7 Glyceryl Cocoate, Panthenol, Laureth-4, Hydrolyzed Keratin, Polyquaternium-10, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Tetrasodium EDTA, Citric Acid, Benzyl Salicylate, Hydrolyzed Wheat Protein, Tetramethyl Acetyloctahydronaphthalenes, Lactic Acid, Glycerin, Linalool, Amyl Salicylate, Hydrolyzed Wheat Starch, Vanillin, Sodium Hydroxide, Potassium Sorbate, Phenoxyethanol\u003c\/p\u003e","brand":"Velva Pro","offers":[{"title":"Default Title","offer_id":56541964566908,"sku":"35979","price":13.94,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/0321\/4204\/files\/102933-Velvacare-Strengthening-Shampoo-750ml-SKU.jpg?v=1774531836"},{"product_id":"velvacare-strengthening-conditioner-750ml","title":"Velvacare Strengthening Conditioner 750ml","description":"\u003cp\u003eRebuild and reinforce fragile hair with Velvacare Strengthening Conditioner 750ml, a restorative formula created for weak, damaged and chemically treated hair. Designed to improve resilience and smoothness, this professional conditioner helps leave strands visibly stronger, softer and easier to manage after every wash. Hair feels revitalised, shinier and better protected against daily stress.\u003c\/p\u003e\n\u003cp\u003ePowered by Hydrolysed Keratin Protein, Hydrolysed Wheat Protein and Panthenol (Provitamin B5), the formula works deep within the hair fibre to repair and fortify. Keratin and Wheat Proteins help fill gaps along the cuticle, improving elasticity, reducing breakage and smoothing frizz for a sleeker finish. Panthenol draws in moisture, enhances shine and boosts softness while helping defend against heat styling and environmental damage.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\nStrengthening conditioner for weak, damaged and chemically treated hair\n\u003c\/li\u003e\n\u003cli\u003e\nEnriched with Hydrolysed Keratin Protein to help repair and reinforce hair\n\u003c\/li\u003e\n\u003cli\u003e\nContains Hydrolysed Wheat Protein to improve elasticity and reduce breakage\n\u003c\/li\u003e\n\u003cli\u003e\nPanthenol (Provitamin B5) hydrates, boosts shine and enhances softness\n\u003c\/li\u003e\n\u003cli\u003e\nHelps smooth frizz and improve manageability\n\u003c\/li\u003e\n\u003cli\u003e\nSupports protection against heat styling and daily stress\n\u003c\/li\u003e\n\u003cli\u003e\nProfessional 750ml salon size\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr\u003eApply to towel-dried hair, massage evenly throughout and comb through. Leave for 2 minutes, then rinse thoroughly.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWarning:\u003c\/strong\u003e In case of contact with eyes, rinse immediately.\u003c\/p\u003e\n\u003cp\u003e\n  \u003cstrong\u003eIngredients:\u003c\/strong\u003e\n\u003c\/p\u003e\n\u003cp\u003e\n  Aqua, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Disodium Laureth Sulfosuccinate, SodiumChloride, Glycol Distearate, Parfum, Sodium Benzoate, PEG-7 Glyceryl Cocoate, Panthenol, Laureth-4,Hydrolyzed Keratin, Polyquaternium-10, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride,Tetrasodium EDTA, Citric Acid, Benzyl Salicylate, Hydrolyzed Wheat Protein, TetramethylAcetyloctahydronaphthalenes, Lactic Acid, Glycerin, Linalool, Amyl Salicylate, Hydrolyzed WheatStarch, Vanillin, Sodium Hydroxide, Potassium Sorbate, Phenoxyethanol\n\u003c\/p\u003e","brand":"Velva Pro","offers":[{"title":"Default Title","offer_id":56541964599676,"sku":"35980","price":13.94,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/0321\/4204\/files\/102934-Velvacare-Strengthening-Conditioner-750ml-SKU.jpg?v=1774531479"},{"product_id":"velvacare-colour-protect-shampoo-750ml","title":"Velvacare Colour Protect Shampoo 750ml","description":"\u003cp\u003eProtect and maintain vibrant colour with Velvacare Colour Protect Cleanse \u0026amp; Defend Shampoo. Specially formulated for colour-treated and heat-styled hair, this professional shampoo gently cleanses while helping to preserve colour intensity and shine. The lightweight formula leaves hair feeling smooth, manageable, and refreshed after every wash.\u003c\/p\u003e\n\u003cp\u003ePowered by advanced ABIL® ME 45 technology, the formula helps reduce colour fade while forming a protective barrier that shields hair from heat styling damage. Its microemulsion system enhances softness and combability, ensuring hair remains radiant, silky, and easier to style.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\nProfessional shampoo designed for colour-treated and heat-styled hair\n\u003c\/li\u003e\n\u003cli\u003e\nHelps maintain vibrant colour and enhance natural shine\n\u003c\/li\u003e\n\u003cli\u003e\nPowered by ABIL® ME 45 to help reduce colour fade by up to 34%*\n\u003c\/li\u003e\n\u003cli\u003e\nLightweight microemulsion technology improves softness and manageability\n\u003c\/li\u003e\n\u003cli\u003e\nHelps protect hair from heat styling damage\n\u003c\/li\u003e\n\u003cli\u003e\nLeaves hair smooth, radiant, and easy to comb\n\u003c\/li\u003e\n\u003cli\u003e\nLarge 750ml size ideal for salon or home use\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e*Compared to a shampoo that does not contain ABIL® ME 45\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr\u003eEmulsify a small amount in your hands and apply to wet hair. Massage into the roots to create a rich lather, then rinse thoroughly. Repeat if necessary.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWarning:\u003c\/strong\u003e\u003cbr\u003eAvoid contact with eyes. In case of contact, rinse immediately with water.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e\u003cbr\u003eAqua, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Disodium Laureth Sulfosuccinate, Glycol Distearate, Sodium Chloride, Parfum, Sodium Benzoate, Laureth-4, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Citric Acid, Silicone Quaternium-22, Tetrasodium EDTA, Benzyl Salicylate, Tetramethyl Acetyloctahydronaphthalenes, Dipropylene Glycol, Polyglyceryl-3 Caprate, Polyquaternium-7, Lactic Acid, Glycerin, Linalool, Amyl Salicylate, Vanillin, Sodium Hydroxide, Palmitamidopropyltrimonium Chloride, Propylene Glycol\u003c\/p\u003e","brand":"Velva Pro","offers":[{"title":"Default Title","offer_id":56541964665212,"sku":"35981","price":13.94,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/0321\/4204\/files\/102935-Velvacare-Colour-Protect-Shampoo-750ml-SKU.jpg?v=1774530422"},{"product_id":"velvacare-colour-protect-conditioner-750ml","title":"Velvacare Colour Protect Conditioner 750ml","description":"\u003cp\u003eMaintain vibrant, salon-fresh colour with Velvacare Colour Protect Conditioner, expertly developed to lock in tone while restoring softness and shine. Ideal for colour-treated and chemically processed hair, this advanced formula helps smooth the cuticle and defend against heat and environmental stress. With every use, hair feels stronger, silkier and noticeably more luminous.\u003c\/p\u003e\n\u003cp\u003ePowered by ABIL® ME 45 microemulsion technology, the conditioner evenly coats each strand with a lightweight protective shield that enhances manageability and reduces colour fade. Enriched with panthenol and hydrolysed keratin, it supports moisture balance and strengthens the hair fibre, leaving hair easier to comb and beautifully smooth without heaviness.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\nHelps preserve colour vibrancy and shine\n\u003c\/li\u003e\n\u003cli\u003e\nSmooths the cuticle for enhanced luminosity\n\u003c\/li\u003e\n\u003cli\u003e\nProtects against heat and environmental damage\n\u003c\/li\u003e\n\u003cli\u003e\nPowered by ABIL® ME 45 microemulsion technology\n\u003c\/li\u003e\n\u003cli\u003e\nReduces colour fade and styling stress\n\u003c\/li\u003e\n\u003cli\u003e\nEnriched with panthenol and hydrolysed keratin\n\u003c\/li\u003e\n\u003cli\u003e\nImproves manageability and softness\n\u003c\/li\u003e\n\u003cli\u003e\nSuitable for colour-treated and chemically processed hair\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr\u003eApply to towel-dried hair, massage through lengths and ends, comb through and leave for 2 minutes. Rinse thoroughly.\u003c\/p\u003e\n\u003cp\u003eWarning: In case of contact with eyes, rinse immediately.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e\u003cbr\u003eAqua, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Disodium Laureth Sulfosuccinate, Glycol Distearate, Sodium Chloride, Parfum, Sodium Benzoate, Laureth-4, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Citric Acid, Silicone Quaternium-22, Tetrasodium EDTA, Benzyl Salicylate, Tetramethyl Acetyloctahydronaphthalenes, Dipropylene Glycol, Polyglyceryl-3 Caprate, Polyquaternium-7, Lactic Acid, Glycerin, Linalool, Amyl Salicylate, Vanillin, Sodium Hydroxide, Palmitamidopropyltrimonium Chloride, Propylene Glycol\u003c\/p\u003e","brand":"Velva Pro","offers":[{"title":"Default Title","offer_id":56541964697980,"sku":"35982","price":13.94,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/0321\/4204\/files\/102936-Velvacare-Colour-Protect-Conditioner-750ml-SKU.jpg?v=1774530413"},{"product_id":"velvacare-clarifying-shampoo-750ml","title":"Velvacare Clarifying Shampoo 750ml","description":"\u003cp\u003eRefresh and rebalance your hair with Velvacare Clarifying Shampoo 750ml, a deep-cleansing formula designed to remove product build-up, excess oil and daily impurities. Ideal for all hair types, it delivers a thorough cleanse without stripping essential moisture, leaving hair feeling light, fresh and revitalised. The result is a cleaner scalp and smoother, healthier-looking lengths.\u003c\/p\u003e\n\u003cp\u003eInfused with Hydrolysed Keratin and Hydrolysed Wheat Protein, this advanced formula helps repair and strengthen the hair fibre while improving elasticity and resilience. These proteins work to smooth damaged cuticles, enhancing shine and manageability. Panthenol (Pro-Vitamin B5) provides hydration and conditioning benefits, supporting volume, softness and a balanced, refreshed scalp.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDeep yet gentle clarifying formula\u003c\/li\u003e\n\u003cli\u003eEffectively removes product build-up and excess oil\u003c\/li\u003e\n\u003cli\u003eEnriched with Hydrolysed Keratin to help strengthen and repair\u003c\/li\u003e\n\u003cli\u003eContains Hydrolysed Wheat Protein to improve elasticity and smoothness\u003c\/li\u003e\n\u003cli\u003ePanthenol (Pro-Vitamin B5) hydrates and boosts shine\u003c\/li\u003e\n\u003cli\u003eLeaves hair light, clean and revitalised\u003c\/li\u003e\n\u003cli\u003eProfessional 750ml salon size\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr\u003eApply to wet hair and gently massage from roots to ends. Rinse thoroughly. Follow with Velvacare Thirst Quencher Conditioner to maximise moisture, conditioning and shine.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWarning:\u003c\/strong\u003e In case of contact with eyes, rinse immediately.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e\u003cbr\u003eAqua, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Sodium Cocoamphoace - tate, Propylene Glycol, Sodium Chloride, Glycol Distearate, Parfum, Sodium Benzoate, Polyquaternium-10, Coco Glucoside, Glyceryl Oleate, Polyquaternium-22, Citric Acid, Laureth-4, Hydrolyzed Wheat Protein, Polyquaternium-11, Hydrolyzed Keratin, Panthenol, Tetrasodium EDTA, Benzyl Salicylate, Tetramethyl Acetyloctahy - dronaphthalenes, Hydrolyzed Wheat Starch, Lactic Acid, Glycerin, Linalool, Amyl Salicylate, Vanillin, Sodium Hydroxide, Potassium Sorbate, Phenoxyethanol, Hydrogenated Palm Glycerides Citrate, Tocopherol.\u003c\/p\u003e","brand":"Velva Pro","offers":[{"title":"Default Title","offer_id":56541964730748,"sku":"35983","price":13.94,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/0321\/4204\/files\/velvacare-clarifying-shampoo.jpg?v=1774605477"},{"product_id":"velvacare-violet-toning-shampoo-750ml","title":"Velvacare Violet Toning Shampoo 750ml","description":"\u003cp\u003eMaintain a cool, luminous finish with Velvacare Violet Toning Shampoo 750ml, specially developed for blonde, silver and highlighted hair. This pigment-rich formula helps neutralise unwanted brassy and yellow tones while gently cleansing the hair and scalp. Hair is left brighter, smoother and beautifully balanced with enhanced shine.\u003c\/p\u003e\n\u003cp\u003eEnriched with Silk Amino Acids and Vitamin E, the advanced formula supports both tone correction and hair health. Silk Amino Acids penetrate the hair shaft to strengthen, smooth and help seal in moisture, improving elasticity without adding weight. Vitamin E, a powerful antioxidant, helps defend against environmental stress and UV damage while nourishing the scalp and restoring natural radiance.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eViolet toning shampoo for blonde, silver and highlighted hair\u003c\/li\u003e\n\u003cli\u003eNeutralises brassy and yellow tones\u003c\/li\u003e\n\u003cli\u003eEnhances cool, luminous shine\u003c\/li\u003e\n\u003cli\u003eInfused with Silk Amino Acids to strengthen and smooth\u003c\/li\u003e\n\u003cli\u003eContains Vitamin E to nourish and protect against environmental stress\u003c\/li\u003e\n\u003cli\u003eCleanses effectively while maintaining softness\u003c\/li\u003e\n\u003cli\u003eProfessional 750ml salon size\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr\u003eEmulsify a small amount in your hands and apply to wet hair. Lather well into the roots and rinse thoroughly. Repeat if necessary. Toning results will vary depending on hair porosity and processing time.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWarning:\u003c\/strong\u003e\u003cbr\u003eIn case of contact with eyes, rinse immediately. Contains high levels of pigment; avoid spillages as staining may occur. A patch test is advised prior to use. Discontinue use if irritation occurs.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e\u003cbr\u003eAqua, Sodium Laureth Sulfate, Sodium Chloride, Cocamidopropyl Betaine, Decyl Glucoside, Propylene Glycol, Sodium Cocoamphoacetate, Parfum, Sodium Benzoate, Citric Acid, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Potassium Metabisulfite, Benzyl Salicylate, Tetramethyl Acetyloctahydronaphthalenes, Silk Amino Acids, Tocopheryl Acetate, Linalool, Amyl Salicylate, Vanillin, Sodium Hydroxide, CI 60730\u003c\/p\u003e","brand":"Velva Pro","offers":[{"title":"Default Title","offer_id":56541964763516,"sku":"35984","price":13.94,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/0321\/4204\/files\/velvacare-violet-shampoo.jpg?v=1774605429"},{"product_id":"velvacare-volumising-shampoo-condtioner-duo-750ml","title":"Velvacare Volumising Shampoo \u0026 Condtioner Duo 750ml","description":"\u003cp\u003eTransform fine, limp hair with the Velvacare Volumising Shampoo \u0026amp; Conditioner Duo 750ml. This professional salon-sized pair is designed to gently cleanse while amplifying body, bounce and natural fullness without adding weight. Perfect for flat or lifeless hair, the duo works in harmony to leave strands feeling light, smooth and visibly fuller.\u003c\/p\u003e\n\u003cp\u003eThe Volumising Shampoo lifts at the roots while removing impurities, powered by Panthenol (Provitamin B5) and a Cationic Conditioning Complex to strengthen and improve elasticity. Follow with the lightweight Volumising Conditioner, enriched with ABIL® Soft AF 100 and Panthenol, to enhance softness, detangle effortlessly and maintain natural lift. Together, they promote stronger, shinier and more resilient hair with long-lasting volume.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\nProfessional volumising shampoo and conditioner duo\n\u003c\/li\u003e\n\u003cli\u003e\nIdeal for fine, limp or flat hair\n\u003c\/li\u003e\n\u003cli\u003e\nGently cleanses while boosting body and bounce\n\u003c\/li\u003e\n\u003cli\u003e\nPanthenol (Provitamin B5) helps strengthen and improve elasticity\n\u003c\/li\u003e\n\u003cli\u003e\nABIL® Soft AF 100 enhances smoothness and manageability\n\u003c\/li\u003e\n\u003cli\u003e\nLightweight formulas that won’t weigh hair down\n\u003c\/li\u003e\n\u003cli\u003e\nImproves detangling and styling control\n\u003c\/li\u003e\n\u003cli\u003e\nLeaves hair fuller, softer and more resilient\n\u003c\/li\u003e\n\u003cli\u003e\n2 x 750ml salon sizes\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr\u003eApply the Volumising Shampoo to wet hair, massage from roots to ends and rinse thoroughly. Follow with the Volumising Conditioner on towel-dried hair, massage through, comb evenly and leave for 2 minutes before rinsing.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWarning:\u003c\/strong\u003e In case of contact with eyes, rinse immediately.\u003c\/p\u003e","brand":"Velva Pro","offers":[{"title":"Default Title","offer_id":56541964796284,"sku":"35985","price":24.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/0321\/4204\/files\/velvacare-volume-duo.jpg?v=1774603253"},{"product_id":"velvacare-moisturising-shampoo-condtioner-duo-750ml","title":"Velvacare Moisturising Shampoo \u0026 Condtioner Duo 750ml","description":"\u003cp\u003eReplenish dry, thirsty hair with the Velvacare Moisturising Shampoo \u0026amp; Conditioner Duo 750ml. This professional salon-sized pair is designed to gently cleanse while restoring essential hydration, leaving hair softer, smoother and visibly healthier. Ideal for dry, damaged or frizz-prone hair, the duo works together to improve manageability and enhance natural shine.\u003c\/p\u003e\n\u003cp\u003eThe Moisturising Shampoo rehydrates as it cleanses, powered by Panthenol (Provitamin B5) and Hydrolysed Keratin Protein to help improve elasticity, reinforce strength and smooth frizz. Follow with the Moisturising Conditioner, enriched with Argan Oil and Panthenol, to deeply nourish, repair weakened cuticles and lock in lasting moisture. Together, they leave hair silky, resilient and protected against everyday heat and environmental stress.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\nProfessional moisturising shampoo and conditioner duo\n\u003c\/li\u003e\n\u003cli\u003e\nIdeal for dry, damaged and frizz-prone hair\n\u003c\/li\u003e\n\u003cli\u003e\nGently cleanses while restoring hydration\n\u003c\/li\u003e\n\u003cli\u003e\nPanthenol (Provitamin B5) helps strengthen and improve elasticity\n\u003c\/li\u003e\n\u003cli\u003e\nHydrolysed Keratin Protein supports repair and resilience\n\u003c\/li\u003e\n\u003cli\u003e\nArgan Oil smooths frizz and enhances shine\n\u003c\/li\u003e\n\u003cli\u003e\nImproves softness, manageability and detangling\n\u003c\/li\u003e\n\u003cli\u003e\nHelps protect against heat styling and environmental stress\n\u003c\/li\u003e\n\u003cli\u003e\n2 x 750ml salon sizes\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr\u003eApply the Moisturising Shampoo to wet hair, massage from roots to ends and rinse thoroughly. Follow with the Moisturising Conditioner on towel-dried hair, massage evenly through, comb and leave for 2 minutes before rinsing.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWarning:\u003c\/strong\u003e In case of contact with eyes, rinse immediately.\u003c\/p\u003e","brand":"Velva Pro","offers":[{"title":"Default Title","offer_id":56541964829052,"sku":"35986","price":24.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/0321\/4204\/files\/velvacare-moisture-duo.jpg?v=1774603225"},{"product_id":"velvacare-strengthening-shampoo-conditioner-duo-750ml","title":"Velvacare Strengthening Shampoo \u0026 Conditioner Duo 750ml","description":"\u003cp\u003eRestore strength and resilience with the Velvacare Strengthening Shampoo \u0026amp; Conditioner Duo 750ml. Designed for weak, damaged and over-processed hair, this professional salon-sized pair works to repair, fortify and smooth from root to tip. Hair feels stronger, softer and noticeably healthier with improved shine and manageability.\u003c\/p\u003e\n\u003cp\u003eThe Strengthening Shampoo gently cleanses while reinforcing the hair fibre with Hydrolysed Keratin Protein, Hydrolysed Wheat Protein and Panthenol (Provitamin B5). These restorative ingredients help repair gaps along the cuticle, improve elasticity and reduce breakage. Follow with the Strengthening Conditioner to deeply nourish and smooth, enhancing softness while protecting against daily stress and heat styling. Together, they support stronger, more resilient hair with a silky, polished finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\nProfessional strengthening shampoo and conditioner duo\n\u003c\/li\u003e\n\u003cli\u003e\nIdeal for weak, damaged and chemically treated hair\n\u003c\/li\u003e\n\u003cli\u003e\nHydrolysed Keratin Protein helps repair and reinforce\n\u003c\/li\u003e\n\u003cli\u003e\nHydrolysed Wheat Protein improves elasticity and reduces breakage\n\u003c\/li\u003e\n\u003cli\u003e\nPanthenol (Provitamin B5) hydrates, boosts shine and enhances softness\n\u003c\/li\u003e\n\u003cli\u003e\nHelps smooth frizz and improve manageability\n\u003c\/li\u003e\n\u003cli\u003e\nSupports protection against heat styling and environmental stress\n\u003c\/li\u003e\n\u003cli\u003e\nLeaves hair stronger, shinier and more resilient\n\u003c\/li\u003e\n\u003cli\u003e\n2 x 750ml salon sizes\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr\u003eApply the Strengthening Shampoo to wet hair, massage from roots to ends and rinse thoroughly. Follow with the Strengthening Conditioner on towel-dried hair, massage evenly through, comb and leave for 2 minutes before rinsing.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWarning:\u003c\/strong\u003e In case of contact with eyes, rinse immediately.\u003c\/p\u003e","brand":"Velva Pro","offers":[{"title":"Default Title","offer_id":56541964894588,"sku":"35987","price":24.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/0321\/4204\/files\/102975-Velvacare-Strengthening-Duo.jpg?v=1774531229"},{"product_id":"velvacare-colour-shampoo-conditioner-duo-750ml","title":"Velvacare Colour Protect Shampoo \u0026 Conditioner Duo 750ml","description":"\u003cp\u003ePreserve salon-fresh vibrancy with the Velvacare Colour Shampoo \u0026amp; Conditioner Duo 750ml. Specially developed for colour-treated and chemically processed hair, this professional pair works to gently cleanse while locking in tone, shine and softness. Hair feels smoother, stronger and visibly more radiant with every wash.\u003c\/p\u003e\n\u003cp\u003eThe Colour Protect Shampoo is powered by ABIL® ME 45 microemulsion technology to help reduce colour fade by up to 34% when compared to shampoos without ABIL® ME 45. It forms a lightweight protective barrier that enhances manageability and defends against heat styling damage. Follow with the Colour Protect Conditioner, enriched with ABIL® ME 45, Panthenol and Hydrolysed Keratin, to smooth the cuticle, reinforce the hair fibre and support long-lasting colour brilliance without weighing hair down.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\nProfessional colour-protect shampoo and conditioner duo\n\u003c\/li\u003e\n\u003cli\u003e\nHelps reduce colour fade and maintain vibrancy\n\u003c\/li\u003e\n\u003cli\u003e\nPowered by ABIL® ME 45 microemulsion technology\n\u003c\/li\u003e\n\u003cli\u003e\nEnhances shine and smooths the cuticle\n\u003c\/li\u003e\n\u003cli\u003e\nPanthenol supports moisture balance and softness\n\u003c\/li\u003e\n\u003cli\u003e\nHydrolysed Keratin helps strengthen and reinforce\n\u003c\/li\u003e\n\u003cli\u003e\nProtects against heat styling and environmental stress\n\u003c\/li\u003e\n\u003cli\u003e\nImproves manageability and combability\n\u003c\/li\u003e\n\u003cli\u003e\nSuitable for colour-treated and chemically processed hair\n\u003c\/li\u003e\n\u003cli\u003e\n2 x 750ml salon sizes\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003cbr\u003eApply the Colour Protect Shampoo to wet hair, massage from roots to ends and rinse thoroughly. Follow with the Colour Protect Conditioner on towel-dried hair, massage through lengths and ends, comb evenly and leave for 2 minutes before rinsing.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWarning:\u003c\/strong\u003e In case of contact with eyes, rinse immediately.\u003c\/p\u003e","brand":"Velva Pro","offers":[{"title":"Default Title","offer_id":56541964927356,"sku":"35988","price":24.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0950\/0321\/4204\/files\/102976-Velvacare-Colour-Duo.jpg?v=1774529801"}],"url":"https:\/\/velvapro.com\/collections\/velvacare.oembed","provider":"Velvapro","version":"1.0","type":"link"}